The fastest growing sector of the communication
industry, Advertising has evolved to become the
first choice of young professionals across India.
This program offers the best learning ground, a
comprehensive all round training and provides
the right stepping stone towards a career in
leading Advertising Agencies, Design Houses,
Media Houses, Public Relations Firms and Event
Management Companies. Students are offered
vigorous instruction in this One year fast track
program preparing them for the pace and hard
work required by this demanding career.
Backed by senior advertising professionals from
the industry, the NiA programs are well designed
and contemporary in nature. Continuous
interaction with professionals and working on
real projects makes our student the right
professional to fit in the global environ of today's
industry.
Placement assistance is offered to all successful
candidates.
Admission Information
Fee: An all-inclusive fee for the One Year Diploma
Program is Rs. 90,000/- plus applicable local
taxes. All students should refer to the fee plan for
details. All fees once paid are non refundable.
Fees can be paid either by Cheque or Demand
Draft in the name of 'National Institute of
Advertising' payable at Bhubaneswar.
Eligibility: The basic qualification for admission is
graduation in any discipline with good
communication skills and enthusiasm for hard
work. Students having cleared post graduation in
any discipline and with work experience may also
apply.
Selection Procedure: Selection among eligible
candidates is made on the basis of applicants'
academic record and Personal Interview. This
procedure is uniform for everybody. Selected
candidates are informed individually, by letter.
The admission list is also displayed at the
Institute and posted on the Institute website.
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How to Apply: Applicants are advised to apply
giving complete particulars as mentioned in the
form. The form is enclosed with this leaflet. You
may also download the same from
www.niaindia.org. Please check for interview
dates.
Your admission to the course will be considered
only on your presenting a complete registration
form with all duly attested documents and a
registration fee of Rs. 900/- by Demand Draft in
the name of 'National Institute of Advertising'
payable at Bhubaneswar.
Duration: 1 Year (Approx. 10 Months)
2 Semesters
Awarding Body:
National Institute of Advertising
Note: NiA is a registered private institute and not
a university under the UGC act and does not
award degrees.
Curriculum
Advertising & Communication Management
(PGPACM)
Semester I
Marketing Management
Account Management
Public Relations & Corporate Communication
Creative Planning
Direct Marketing & Sales
Semester II
Sales Promotion Strategies
Event Management
Media Planning
New Age Marketing (CRM, Digital, Retail)
Advertising Case Studies
Workshops & Guest Lectures by
Senior Industry Leaders
Design Workshop
Digital Marketing Workshop
Production – Press & Channel Visit
Individual Term Paper (compulsory)
Viva
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